Users will soon have a new feature that allows them to cut down on the volume of artificial intelligence-produced content appearing in their timelines. This move comes as the company revealed that it currently hosts more than 1 thousand million content made with AI.
Pilot Phase and Launch
The update is being tested over the next few weeks before a widespread rollout. This development coincides with a increase in AI-generated material, fueled by recent AI video creators.
AI Content on Other Platforms
Studies have shown that nearly one in 10 of the quickest rising channels on a popular video site primarily display clips produced artificially. A significant portion of this content is deemed low-quality AI content, a phrase for inferior, factory-style content that is often illogical or dreamlike.
Based on user feedback that a lot of users appreciate content made with AI tools, ranging from digital art to science explainers, and we intend to offer the community the ability to adjust the amount of that, depending on their own likes,” stated a spokesperson.
Volume and Proportions
The platform shared that there are presently over a billion videos on its service labeled as made with AI. Overall, more than 100 mn videos are uploaded to the platform daily, making clips made by AI a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be able to decrease or raise the volume of AI content they see by opening the content preference feature in the app and choosing AI-made media. Further subjects that are already be modified under the filter cover politics, clothing, cosmetics, and movement.
Platform Guidelines
TikTok’s rules require content makers to label “realistic” AI-generated content, and it prohibits malicious fake videos of celebrities or critical incidents. Any realistic artificial content that is unmarked can be removed under its terms of service.
Additionally, the app will now add an “AI-made” label to content made using its own AI tools, or flagged by an collaborative effort for identifying artificial media. This measure is aimed to stop users from trying to bypass the disclosure requirement.
Educational Initiatives
The company is furthermore introducing a $2 million educational fund for professionals and institutions to develop learning resources about using AI responsibly. This project will assist charitable organizations dedicated to teaching computer science.
Moderation Strategy
The platform has defended its safety measures, amid controversy over plans to make redundant hundreds of content moderators in the United Kingdom. TikTok is planning to cut 439 jobs in its trust and safety department in London, with worker representatives and online safety experts raising concerns that humans are being replaced by AI moderation.
A company official explained that staff-based oversight would remain essential, but artificial intelligence can protect employees by filtering out the most graphic content before it is viewed by staff. The platform announced a significant reduction in shocking and graphic content reviewed by content reviewers over the last 12 months due to intervention by its machine learning processes.
It is vital to balance humans and technology to keep the platform safe,” the official commented. “We’ll have staff as part of that process, but we further consider it’s highly necessary to reduce exposure to unsafe media as rapidly, which is the area in which a significant AI assistance is proving valuable work at speed.”
